SHARING COFFEE ON THE COAST Kimbo, the iconic Neapolitan coffee brand, becomes an integral part of the story thanks to an innovative product placement project. The bar owned by the show's co-protagonist Bignè (Antonio Gerardi) – a symbolic meeting place for key conversations among the characters – is a Kimbo-branded space for socializing and connecting. In the series' script, as in everyday life, coffee rituals accompany every social moment, reinforcing authenticity of the scene while showcasing Italian culture in a contemporary and international way. Kimbo Coffee stars in Hotel Costiera, set in Positano. / The notable series is co-produced by Amazon MGM Studios and Lux Vide, a Fremantle Group company | prLeap
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